Creative direction, brand design, Identity, character design, motion graphics, illustration, web design, graphic design

Maffunz is a project I’m developing with Stepat srl

It’s a brand designed for children, based on 6 characters that come alive through funny stories

The goal is to create a family of products, inspired by the characters, with a particular eye on education in all its branches

Each character has different features and different dreams, like everyone of us

For this project I designed the brand identity and I’m dealing also with illustrations and storytelling

Moreover I designed the responsive website and I’m working on an app for children

To show our project I also designed a brochure, flyers and some funny gadgets


If you want to know more, take a look at the website